Hubert Blog

Chatbot Survey Response Rates - Vs. Traditional Surveys

Let's address the elephant in the room. How do response rates compare between conversational feedback and traditional surveys? Even though the main goal of replacing surveys with AI-driven chatbot conversations is enhancing data quality, questions about response rates are very common and a highly relevant factor when adopting a new ...

Author: Viktor Nordmark

How Conversational Feedback Increases Data Quality: Part 1

Fundamental concepts The main reason why you should consider looking at conversational feedback collection is undoubtedly the increase in data quality. Sure, response rates are higher too, but when compared, the added benefit from the higher data quality easily outweighs the ...

Author: Viktor Nordmark

How to Measure Candidate Experience

If you're reading this, you probably know that every applicant to your job ads is like a micro-influencer for your employer brand. Research shows that between 55% and 70% share details (positive and negative) about their recruitment experience online on sites like Glassdoor, which have a huge impact on your overall brand perception. If you're providing a ...

Author: Viktor Nordmark

How the Candidate Experience Influences Your Employer Brand

Broadcasting personal experiences is easier than ever. Had a dry steak? - Yelp it. Your eBay package arrived 3 days late? - 1 star it. Your 4-star hotel room was more like a 2-star? - TripAdvise it to the world. Your boss treating you unfairly? - Glassdoor that jerk. In today's business world, it's ...

Author: Viktor Nordmark

6 Amazing Company Culture Examples

Company Culture Background Prior to the 1990s, hardly anyone was bothered with company culture or even knew what it meant. Today is an entirely different story. Still, no one really knows what it means - but there's an almost absolute unanimity surrounding the importance of ...

Author: Viktor Nordmark

5 Must-Haves for Effective Surveys

In business, the opinions of dissatisfied customers matter as much as those who are highly satisfied with the product or service and experience provided by a brand. In fact, companies know of the judgment of only 4% of unhappy consumers. However, 95% of buyers share their poor experiences with a business with others, as seen in the Zendesk infographic below. This ...

Author: Viktor Nordmark