Eight store openings in one year: What volume hiring looks like inside Jula Finland
A behind-the-scenes conversation with Jula Finland's HR team on hiring for eight new stores in one year, with 300 to 500 applications per role.
Webinar Sign-upAbout the webinar
Join us for a behind-the-scenes chat with Jula's HR Manager and HRBP for Finland. Swedish headquartered, the home improvement and leisure retailer has over 160 department stores across Sweden, Norway, Poland and Finland, and around 4,900 employees. Finland is where the group is growing fastest at the moment.
Maria Wiklund's HR team spent 2026 hiring for one new store opening after another, with more openings planned for 2027. Each store role brings in 300 to 500 applications. At the start of 2026, Jula's recruiters began using Hubert's structured AI interviews for screening. In this conversation, Maria and Sini share how the HR team made the AI interview their own and how they came to trust the scoring, while ensuring a person makes every hiring decision.
You'll learn:
- How they rolled out Hubert and validated their set-up
- How the recruiters shaped the interview itself
- The daily checks the team still runs, so that a person reviews every candidate
- Why Jula still considers applicants who choose to skip the AI interview
Wednesday 2 December 2026, 1pm GMT (3pm EET), 45 minutes.
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